Every new tool you add to your business creates integration challenges. Your CRM needs to talk to your marketing automation platform. Your e-commerce system needs to sync with inventory management. Your support tickets should create tasks in your project management tool. Your accounting software needs transaction data from payment processors. Each integration is a custom development project requiring technical expertise, ongoing maintenance, and constant monitoring. When one system updates its API, integrations break. When data formats change, synchronization fails. When errors occur, they cascade through your systems creating data inconsistencies that take hours to diagnose and fix. Most businesses end up with a fragile web of point-to-point integrations that barely hold together—each one a potential point of failure. Development teams spend more time maintaining integrations than building new features. Operations teams manually transfer data between systems that should sync automatically. The technical debt accumulates until the only option is a costly platform migration that creates new integration problems. Meanwhile, opportunities to improve efficiency through automation are ignored because integration complexity makes the effort seem impossible. The hidden cost is enormous: wasted engineering resources, operational inefficiency, data errors, delayed projects, and strategic initiatives that never happen because the technical foundation can't support them.